Director, Analytics
Director, Analytics
at Philippine Wine Merchants
Key Areas of Responsibility
• Work cross-functionally to drive innovation, insights and growth across multiple departments
• Engage with senior team members on the media, strategy and creative teams to drive holistic partnership on data, measurement and analysis
• Advice senior team members on all things media and marketing
• Evolve new measurements opportunities
• Coach and advise analytics team members on how to build and improve measurement frameworks
• Create analytics frameworks and measurement plans for internal teams based on specific goals and success metrics
• Help internal teams evolve their measure of success overtime to create a maturity model for growing a business
• Oversee all reporting, dashboards and modeling deliverables to ensure accurate and on-time data deliverables
Experience/ Knowledge Required
• 3-5 years experience in digital marketing analytics preferable with a media focus and specifically an in-depth understanding of social platforms
• Experience in leading and managing a team of analysts
• Significant experience in communication, including presentation and brainstorming
• Experience with campaign analysis working with digital platforms including Google Ads, Facebook, Instagram, TikTok
• Experience working with analytics and measurement systems such as Google Analytics
• Advanced skill in Excel including pivot tables, V-Look Ups, and macros
Kindly email your most recent resume/cv to:
jobs@pwm.ph